Claudia is a passionate marketer who worked ten years at Intel in various marketing and management roles. Digital first and connecting marketing closer to sales by defining joint goals and applying state of the art techniques is a key differentiator for her.
She is embracing the evolution of marketing from the 4P (Price, Product, Placement and Promotion) to the 4E (Exchange, Experience, Everyplace and Evangelism) to drive successful, integrated marketing strategies for the future.
Prior to joining Dennemeyer, Claudia served as the German Country Marketing Director at Intel Deutschland GmbH.
has been active in the field of IP since 2019.
Area of expertise: Marketing Strategy, Digital marketing, Management