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Trademarks

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How do you create a winning brand protection strategy?

A comprehensive brand protection strategy is essential for any organization seeking to safeguard trademarks and other IP assets that define it in the market.

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Everyday IP: Mickey Mouse and the tale of Intellectual Property in film

The issue of Disney's signature Mickey Mouse character entering the public domain is just one example of IP's major — and multifaceted — effects on the movie business.

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What can be trademarked — and what cannot?

At first glance, the topic of trademark eligibility seems obvious, but the reality is a lot more complex.

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The now and future of MENAP IP: a roundtable discussion

Our expert panel discuss the current state of IP in the MENAP region and what the future holds.

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Can memes be Intellectual Property?

Memes are now a pervasive element of popular culture, but where (and how) do they fit into the existing IP landscape?

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Publication and opposition issues in MENAP trademark registrations

The publication of a trademark is an essential step in the registration process, but it does not mean registration has occurred or is guaranteed in the near future.

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Trademark complications: absolute and relative grounds in MENAP countries

The examination stage of a trademark application, which determines if it will be rejected or progress toward registration, involves specific procedures that must be followed to the letter.

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Nice Classifications in fine detail: peculiarities in the MENAP region

Understanding these unique conditions is essential for companies looking to do business in the region.

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MENAP: Powers of attorney for trademark filing - necessity or burden?

While PoAs have a certain benefit related to legal certainty, many objections remain against mandating PoAs for trademark filings.

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Too much of a good thing: when trademarks die

If a trademark is used as a generic term, it can lose its Intellectual Property (IP) protections. We explore genericization and what can be done about it.

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To win a war of words: data collection and evidentiary due diligence

Individual pieces of evidence is often no less decisive than the arguments of law.

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SM vs. TM: What to know and how to choose the right trademark symbol

The field of Intellectual Property (IP) is full of symbols that are common shorthand to those in the know but that can be somewhat puzzling to the unversed.