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How sustainability will shape the future of patent management
€100B
of EU budget to support sustainable investments (Green Deal Plan)
IP teams must be prepared to report on their IP activity and investments into technologies defined as "Sustainable Development."
83%
of investors prefer to invest in sustainable SMEs
When making decisions, investors, business partners and clients are increasingly sensitive to your investments into sustainable goals.
200%
growth in green patent filings over the last 10 years
Sustainability is growing as a parameter in the budgeting and evaluation of IP rights and needs to be considered in renewal decisions.
67%
of customers are willing to spend more for sustainable products
Sustainable technology opens up exciting market opportunities but also introduces new challenges when it comes to competition.
