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Clothing — particularly footwear — holds the regrettable honor of being the most commonly counterfeited product type, with apparel vendors in 2020 losing about $26 billion USD in direct sales due to fakes. But bogus software presents significant risks in our tech-driven world, and we must fully understand the problem to tackle it, upholding the underlying Intellectual Property (IP) in the process. This starts with the distinction between pirated and counterfeit software.
Bianca Beatrice Balla
Bianca Beatrice Balla joined Dennemeyer & Associates in 2018 as an Intellectual Property Specialist and qualified as a European Trademark Attorney. She is part of the International Recordals team, where she handles recordal matters relating to trademarks, patents and designs across multiple jurisdictions.
® vs. ™: Which trademark symbol should I use and when?
Distinctive, highly recognizable trademarks can do much more than signal your brand to consumers, though this is their legal purpose. They are able to communicate a business philosophy succinctly and create a valuable emotional connection with the public, so demonstrating their protection status is indispensable. But as with other forms of Intellectual Property (IP), trademark regulations often vary from nation to nation. Knowing which symbol to use with a mark is critical to any commercial strategy.
What is a utility patent? Your complete guide to protection in the United States
It is no surprise then that the United States is one of the most popular filing destinations globally, with its national office receiving 603,194 utility patent applications in 2024 alone. Of these, 333,125 originated from outside the country – the highest total in the world – meaning it is crucial for innovators everywhere to have a grasp of this type of IP right conferred by the United States Patent and Trademark Office (USPTO).


