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Trademarks

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Trademark protection for the European shoe manufacturing industry

In terms of shoe branding Europe presents some intriguing opportunities, but is not without challenges.

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Can you register a trademark for 'weed?'

Across virtually all industries, diligent Intellectual Property (IP) protection can be one of a company's biggest advantages, and the burgeoning cannabis vertical is no exception.

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Associate Spotlight with Olivier Lombardo

Get to know Olivier Lombardo, Head of Trademarks for Dennemeyer & Associates' Luxembourg office.

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The strange saga of Munich's Oktoberfest trademark application

There are few trademark stories from Germany quite as complex (and peculiar) as that of Munich's efforts to register "Oktoberfest" as its own IP.

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Guerlain vs. EUIPO and the question of distinctiveness

The General Court's recent annulment of an EUIPO decision against Guerlain may have implications that reach far beyond the cosmetics market.

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Everyday IP: Brewing the finest booze – beer through the ages

As one of the world's oldest beverages, it is no surprise that beer and its history offer intriguing lessons about innovation and Intellectual Property.

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Green innovations call for strong IP protection

Green tech development is key to the planet's future, and IP service providers are instrumental in facilitating this evolution.

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Everyday IP: When were computers invented?

Answering the question: 'When were computers invented?' involves far more than just citing a date — it is bound up in the past, present and future of IP.

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What it means to be in Intellectual Property

Working in the Intellectual Property industry takes many forms, requiring professionals with diverse backgrounds and skillsets.

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Understanding Pakistan's date of use trademark law

Planning to file a trademark registration in Pakistan? Let us first unpack the legal requirements and implications of the date of first use.

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IP investment and the jewelry industry: an opportunity for economic growth in Africa

Africa is an important continent for the production of minerals and precious metals, but very little jewelry is manufactured there.

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Everyday IP: A brief history of candy bars

Candy or chocolate bars are perhaps the most commonly bought sweet treats globally, but do you know their value as IP assets?